Realizing The Value of Online Video Marketing

Watching Online VideoCustomers LOVE Videos

Online videos supply entertainment for millions of people every day. From music videos, comedies, documentaries, and more, videos have become one of the top forms of entertainment online.

However, online videos have also made a huge influence on the way people explore companies, products, and services. To see the full advantages that video marketing can deliver to your own company, it’s necessary to understand exactly what video marketing is and why it’s extremely important in today’s marketing environment.

What is Video Marketing?

Video marketing is the act of merging online videos into your current marketing campaign. These videos are usually integrated into several different outlets, including email, your company website, social media sites, and video sharing sites, such as Vimeo and YouTube.

The objective of video marketing is to offer consumers with an entertaining and interesting way to learn more about your products and services, and as a result, convert them into paying customers.

Video Marketing Offers Big Benefits For Local Companies

Several firms are already reaping the benefits that creating online videos brings. In fact, a recent report reveals that over 84% of United States Internet users watch videos, with a large percentage of these videos being advertisements, tutorials, and product videos.

As aforementioned, a good majority of U.S. Online users watch online videos. What this means for companies is that the possibility to reach masses of customers is there.

Additionally, by simply adding one or more videos to your company website, you’re already on your way to increasing your conversions.  Furthermore, search engines like Google and Bing loves videos. In fact, having company videos will increase your chances by up to 50% of having your website land on the first page of Google search engine results.

Get On-board Using Online Video Marketing

The simple fact is that searchers enjoy videos, and with the ease of implementing online videos into your marketing strategy, it would be detrimental for you to forgo one of most effective ways to reach more local consumers.

If you’re ready to learn more about how Online Videos can boost your bottom line specifically, visit our website, and schedule a FREE Consultation Call Today…